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Circularity
The challenge for us is to reduce our impact on the planet, aiming to become a circular company.

This means that our products must: be easily recyclable, be made with materials that are increasingly safe, recycled or sustainable, last longer.

We strive to offer a quality that can make clothes more durable over time and we favour simple compositions, limiting the combination of different materials.

In this way:

  • 67% of our collections are already easily recyclable at the end of life into new textile materials
  • 32% can be recovered in other production sectors
  • only 1% does not have a valid destination

We are working to expand the range of garments designed to last longer in our collections.

Circular Fashion Partnership:
between transparency and circularity

In 2020, we joined the Circular Fashion Partnership in Bangladesh to collaborate with our suppliers in recovering production waste and creating new materials from it.

In this way we give our suppliers the opportunity to turn disposal costs into revenue and, at the same time, we help to counter local micro-crime that operates in the waste sector.

Let’s close the circle together

We need your help to embrace circularity: do not throw away your clothes when you no longer use them; take them to our stores and leave them in the designated container.

THANKS TO OUR SECOND-HAND CLOTHING COLLECTION SCHEME, WE HAVE PREVENTED MORE THAN 1,300,000 KG OF CLOTHING FROM GOING TO LANDFILL SINCE 2013 (THAT’S THE SAME AS 6 MILLION T-SHIRTS).
What happens to your clothes?

The garments we collect are selected, analysed and re-used according to strict standards, making use of leading technologies in collaboration with a specialised partner in product recycling.

Not wearing it any more? Recycle it.
Our used clothing recycling programme is part of OVS’s commitment to protecting the planet. Giving clothes that you no longer wear a second life is simple. Just leave them in the containers in the OVS stores.
  1. Bring your clothes to the store and leave them in the container. We accept all garments in good state of wear, except lingerie, shoes and non-textile products.
  2. For every bag of clothing, your receive one €5 voucher to use on a purchase of at least €40.
  3. Use your voucher next time you shop.
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